3 Jan 2012
Full-Time SEO-SEM Specialist Bilingual (FR / EN)
Job Description
Basic Purpose
Work with the online account team providing research, implementation, campaign management, and reporting on client campaigns. Experience with marketing strategy and search engine marketing concepts, analytics (percentages, stats etc.), and detail oriented, and project management preferred. Solid oral and written communication skills.
Accounabilities
- Provide strategic monthly analysis of search campaigns, visibility, ranking and traffic metrics
- Monitor campaign progression as it relates to client goals and objectives
- Reports on project status to account manager and client team
- Experience in Keyword research
- Project management for timely reporting and analytic skills
- Expand and improve ad campaigns based on client goals
- Statistics and analytics background
- Team Player and communicates effectively with client services and clients
- Optimize various website components including copy, meta tags and page title/descriptions through to keyword and competitor analysis.
- Distribute your knowledge of SEO practices into the business to assist in the development and recommendation of new SEO strategies; including the proposal of various SEO resources and tools.
- Traffic all creative changes across multiple search engines including Google AdWords, Yahoo! Search Marketing, MSN and others.
- Analyze large sets of data to improve spend allocation
Requirements
- Must be fluent in French and English (both written and verbal)
- Minimum of four years of online marketing experience
- Knowledge of and experience with search engines such as Google, Yahoo!, MSN, etc.; SEO tools and tactics; and online advertising tracking and online research
- Excellent written and verbal communication skills
- Ability to manage multiple SEO projects at one time
- Strong attention to detail, problem solving, and time management skills
- Ability to work in a team and cross-team environment
- Knowledge of HTML and other Web scripting languages
- Knowledge of online marketing metrics
- Excellent written communication skills
- Work extremely well and be able to prioritize under pressure in a very fast paced environment • Fluency in French as well as English would be an asset
How to Apply
To apply for this position please contact Gloria Henderson at ghenderson@dacgroup.com
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